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Marketing Blog

Dec. 8, 2021

How 300 Consumers Responded to Black Friday Ads in 2021 [+Trends to Watch]=
=20
Are consumers as eager to spend money and interact with Black Friday deals =
as we think? We highlight what we learned from polling 300+ consumers after=
 this Black Friday. Then, we'll present a few consumer behavior predictions=
 you'll need to know about when determining your future holiday ad strategi=
es.
Read more
(https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK=
5Q4BRzQLN1m0Frc3pcWJV1-WJV7CgG7LW8HrNKC6T4YpyW5h4z-k5hFXM_W4qytl36XG5lTW6H_=
8CW1vFVNPW7bcdCB9635VRW2lCG7S9hQgddW1GX7Mx5bQyDnVGh91R2-PPtfN7y_0wwB-v79VG5=
WNd50ddfVW48fSQF4lf-9QW2dp4ll2hHrfNW75NCcF3J4rW3W54vL6D7zvhwyW4ZWY0l83CvYZW=
7Gt9dg5ng270W98LM-w5w4QHFW6QBR6w85J0ZZW1yYhry7qcBf7W4HwK_j99C2qWVVbHXr67GSR=
KW3BH-lB5-zgpv3fB-1 )

The Best Social Media Platforms for Video Content in 2022
[HubSpot Blog Data + Tips]
Most marketers will start or continue to increase investments in video and =
social media marketing next year. But, where's the best place to post brand=
ed video content? We surveyed 300+ consumers to find out where they most co=
mmonly watch videos on social media.
Read more
(https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK=
5Q4BRzQLN1m0Frw3pcW_V1-WJV7CgCgrW1KpY0k4vnl50W5pprp89lBNBCW8b3p1y2SgpV3W5ZV=
Ls06F-PK2N8j2GqFHhW6RW9fw8ml3hVzK7N94GxM__vyY3W1v7GtZ2yrXnNW7TlPqH5gsw3WW4L=
NHGk5Q77r_W67zfdQ8t5sjTW5BNjDX6N_tKqW2lzdHN4jzS9_W94whlZ6Wy7rbW4kBC4J1D3DxY=
W42KWJF2BYms2VMRMXN2KgRgNW2pcmY68RHrqgW4v2lvB5pLZyKW28V8Zv4WXFYSW2fXyQB91-h=
QTW4W8BZz996kK1W8Jcn-P3RL234N7pyDK1mLYTp327T1 )

New Video
VIDEO: How to Build Processes that Lead to Sales
[+Tips from Sandler Training]
Whether you're an entrepreneur, marketer who focuses on ABM or sales-market=
ing alignment, or sales rep, knowing your company's sales process can be vi=
tal to helping them generate revenue. HubSpot shares the key steps that man=
y great sales teams take to create an effective process (plus insights from=
 Sandler Training's Mike Montague).
Watch now
(https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK=
5Q4BRzQLN1m0Frc3pcWJV1-WJV7CgXJ_W8_BD973rngPlW2FKWP92DlGW1W6bFhVV75wJd8W4Ky=
Rnn5JCLNpW7nMvYD3DnbDRW8M13YV571_tgW8ttz9S87ZGgSW2QDG857ZKjM2MkC5knZ5y0_W1Z=
sVm696l-GwW5mJGcH4fGFRkW87lqK497m14rV4__yr7_mH_ZW7ybcC-5W_cXLW1RvzFV46TmscW=
1KMS3L3Ph-3gW4lHTKT8RPc-4W1R_B_X6Ppnb5W3T8m-Z8Z78nRW6cG9Vy5CJwrJN6r0B7XqGjr=
GW6SR-bF8MtV0V31vq1 )

Social Media Demographics in 2022: What Marketers Need to Know=20
Want to know where your target audience lives online? Discover the who, wha=
t, and where of social media users in 2022.
Read more
(https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK=
5Q4BRzQLN1m0Frw3pcW_V1-WJV7CgKk0W4Dcqcp628sNGVv09cb1l8PdlW1Jt8wB3SPVd8W2SPk=
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YJ5H-cYKW8jc7wk2XcG-lW43Yhmd2LD7HrW52H7T_801LTTW5JsLmd6S3nPQW1JFFyZ4jWZWQW2=
QPyyd6p7WzcW1FYkhl4K_-B7W8j9KQb2c9j8yW5QgnH02nhJpLW43Lxt44QXjF9Vs8S423LSCll=
W11g4FV8Qz09fW7z14lz82mcw7N1tFbTQDrV2g34YM1 )

How Hunter Got 100+ Mentions in 3 Months With Cold Outreach=20
Learn how Hunter.io earned over 100 mentions in listicles within a span of =
3 months with cold outreach.
Read more
(https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK=
5Q4BRzQLN1m0FrQ3pcXhV1-WJV7CgF2sW18-y4w50LpG2W3Ff-y648s-QxW3hN-jT3wSPPvVqbK=
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KXS78fQL-vW3_0Dp72vj8s4W3_ND_t6lqYxcN84989d7LQ-TW3N1TBJ8xfNq0W1-GJ7R8JHbbgW=
5_04Z84GjdRRW3x1j6w5KSfTWW5q1bP316yB4_Lr9cydGswMW2rLhk45t7MPNVS7QcF81wXS8W3=
nlJz361FsvcW8Q4JCt8TXYkrW3YB3KJ13Vp88W8Mz-ck64mYHnN3Q_kH_hFvRk33_C1 )

More from the Marketing Blog
28 of the Best SEO Tools for Monitoring Your Website
Learn about free and paid search engine optimization tools that can help op=
timize your website, while boosting organic traffic and conversions.
Read more
(https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK=
5Q4BRzQLN1m0Frc3pcWJV1-WJV7CgB67W2nmfMY90MM1yW6rc-bj2N5XpVW6PG5dD8R6rkhN2mF=
XyrdqBYLW4WMdPh87fKh0W8DnZSh53_FF2W2fkyw47B5XglW7yl5T012K4NnW2H1hKh62tPjLW4=
c06484bHlSXW4xjZv2757gZRW8hfhdV48TbKGW8y2LwR41StW9N4Mx-dL3Yd30N5kslpGWzrGvW=
7Ckqg95393_QW1lF6w374B5zJW1LJ3_F7s2qt0W5ry07Z6Vcnn1W6JTlF85svGhXW3CGp8F7ZF5=
1JW1Czhm18TGjRm3bvV1 )

How to Gain Your First (or Next) 1,000 Instagram Followers=20
Learn the small but effective steps you can take right now to build a stron=
g community and get more followers on Instagram
Read more
(https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK=
5Q4BRzQLN1m0Frw3pcW_V1-WJV7CgG2zN74FlMKVRN24W2yChs78WtldBW2vyJNy5M5jbBVCnDP=
q1L9V1tV-J1QN7pz1F2VjKrnL2mbQ8TVYpXLq5XlW_CN9czQzNh2PXGW1hKSXp7Fx5mwN5NmyYl=
qTTs5W31dn5Y2mG3BVW2cVqwf8TRLxwW3yKG9R3bf8xmN5vtFnx6x9VxW6WTvYs2lXQZxVVkXml=
5W7p7tW3bjK5B5MG5vcW4F0jnZ7J1nqVW2C7tQf5GWDtWW6PWJ3013rb6DW1S_Jtj5bjDbDW5N2=
Krb1m8BHTVNhtZm4SlS-HW7cGtKn3h23y1372f1 )

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                    <a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04/=
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               =20
                <img alt=3D"HubSpot" src=3D"https://www.hubspot.com/hs-fs/h=
ubfs/Screen%20Shot%202019-07-29%20at%205.14.57%20PM.png?width=3D1196&amp;up=
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               =20
                    </a>
               =20
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  </div>
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left:10px; padding-right:10px">
   =20
   =20
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th:600px; width:100%; Margin-left:auto; Margin-right:auto; border-collapse:=
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   =20
    <!--[if (mso)|(IE)]>
      <div class=3D"hse-column-container" style=3D"min-width:280px;max-widt=
h:600px;width:100%;Margin-left:auto;Margin-right:auto;border-collapse:colla=
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<div id=3D"column_1565617186710_0" class=3D"hse-column hse-size-6">
  <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D=
"100%" style=3D"border-spacing:0 !important; border-collapse:collapse; mso-=
table-lspace:0pt; mso-table-rspace:0pt"><tbody><tr><td class=3D"hs_padded" =
style=3D"border-collapse:collapse; mso-line-height-rule:exactly; font-famil=
y:Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-word; =
padding:8px 20px"><div id=3D"hs_cos_wrapper_module_15656172285861" class=3D=
"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"=
color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-gene=
ral-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_cos_wrapper_m=
odule_15656172285861_" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos=
_wrapper_type_rich_text" style=3D"color: inherit; font-size: inherit; line-=
height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"r=
ich_text"><h4 style=3D"margin:0; mso-line-height-rule:exactly; font-size:16=
px; line-height:175%; font-weight:normal"><strong><span style=3D"font-famil=
y: Arial, sans-serif;">Marketing Blog</span></strong></h4></div></div></td>=
</tr></tbody></table>
</div>
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<!--[if (mso)|(IE)]></td><![endif]-->
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  <td valign=3D"top" style=3D"width:300px;">
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<!--[if gte mso 9]>
  <table role=3D"presentation" width=3D"300" cellpadding=3D"0" cellspacing=
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ace:0pt;width:300px">
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<div id=3D"column_1565617186710_1" class=3D"hse-column hse-size-6">
  <table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D=
"100%" style=3D"border-spacing:0 !important; border-collapse:collapse; mso-=
table-lspace:0pt; mso-table-rspace:0pt"><tbody><tr><td class=3D"hs_padded" =
style=3D"border-collapse:collapse; mso-line-height-rule:exactly; font-famil=
y:Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-word; =
padding:8px 20px"><div id=3D"hs_cos_wrapper_module_15656172571702" class=3D=
"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"=
color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-gene=
ral-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_cos_wrapper_m=
odule_15656172571702_" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos=
_wrapper_type_rich_text" style=3D"color: inherit; font-size: inherit; line-=
height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"r=
ich_text"><h4 style=3D"font-size:15px; margin:0; mso-line-height-rule:exact=
ly; line-height:175%; text-align:right; font-weight:normal" align=3D"right"=
><span style=3D"font-family: Arial, sans-serif;"><em>Dec. 8, 2021</em></spa=
n></h4></div></div></td></tr></tbody></table>
</div>
<!--[if gte mso 9]></table><![endif]-->
<!--[if (mso)|(IE)]></td><![endif]-->
    <!--[if (mso)|(IE)]></tr></table><![endif]-->
    </div>
  =20
  </div>
  <div id=3D"module_1637656406666" class=3D"hse-section" style=3D"padding-l=
eft:10px; padding-right:10px">
   =20
   =20
    <!--[if !((mso)|(IE))]><!-- -->
      <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid=
th:600px; width:100%; Margin-left:auto; Margin-right:auto; border-collapse:=
collapse; border-spacing:0; background-color:#ffffff" bgcolor=3D"#ffffff">
    <!--<![endif]-->
   =20
    <!--[if (mso)|(IE)]>
      <div class=3D"hse-column-container" style=3D"min-width:280px;max-widt=
h:600px;width:100%;Margin-left:auto;Margin-right:auto;border-collapse:colla=
pse;border-spacing:0;">
      <table align=3D"center" style=3D"border-collapse:collapse;mso-table-l=
space:0pt;mso-table-rspace:0pt;width:600px;" cellpadding=3D"0" cellspacing=
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ace:0pt;width:600px">
<![endif]-->
<div id=3D"module_1637656406666_0" class=3D"hse-column hse-size-12">
  <div id=3D"hs_cos_wrapper_module_16376564066421" class=3D"hs_cos_wrapper =
hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit; =
font-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widg=
et" data-hs-cos-type=3D"module">
=09
<table class=3D"hse-image-wrapper" role=3D"presentation" width=3D"100%" cel=
lpadding=3D"0" cellspacing=3D"0" style=3D"border-spacing:0 !important; bord=
er-collapse:collapse; mso-table-lspace:0pt; mso-table-rspace:0pt">
    <tbody>
        <tr>
            <td align=3D"center" valign=3D"top" style=3D"border-collapse:co=
llapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; color:=
#23496d; word-break:break-word; text-align:center; padding:0px; font-size:0=
px">
               =20
                    <a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04/=
VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK5Q4BRzQLN1m0Frc3q2SZV1-WJV7CgPtLW3DHt--54Mldq=
W83DRvW7yHFkSW2QTFmf8QGrw4VM9kzY7Z96WjW3DFPFg18H-yyV5k6885gjgV5W5Lfh4_18rB7=
3W6gJNSv35wgMfW5PBXsH5vC4yzW3-S2nS15wxs1W3gKHq12hktVrW82LRWQ8kGMH5W1ycDQc2f=
6C1WW8xcnBP9m1QGvW8qpvqQ6TTHqxW7Fx1D-1w8MvlW7z2kJF3675phVtLRNG4ZGmyqW5KpQTK=
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=3D"color:#00a4bd; mso-line-height-rule:exactly" data-hs-link-id=3D"0">
               =20
                <img alt=3D"Black Friday ads" src=3D"https://www.hubspot.co=
m/hs-fs/hubfs/Black%20Friday%20ads.jpg?width=3D1200&amp;upscale=3Dtrue&amp;=
name=3DBlack%20Friday%20ads.jpg" style=3D"outline:none; text-decoration:non=
e; -ms-interpolation-mode:bicubic; border:none; max-width:100%; font-size:1=
6px" width=3D"600" align=3D"middle" srcset=3D"https://www.hubspot.com/hs-fs=
/hubfs/Black%20Friday%20ads.jpg?upscale=3Dtrue&amp;width=3D1200&amp;upscale=
=3Dtrue&amp;name=3DBlack%20Friday%20ads.jpg 600w, https://www.hubspot.com/h=
s-fs/hubfs/Black%20Friday%20ads.jpg?upscale=3Dtrue&amp;width=3D2400&amp;ups=
cale=3Dtrue&amp;name=3DBlack%20Friday%20ads.jpg 1200w" sizes=3D"(max-width:=
 600px) 100vw, 600px">
               =20
                    </a>
               =20
            </td>
        </tr>
    </tbody>
</table></div>
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" style=3D"border-spacing:0 !important; border-collapse:collapse; mso-ta=
ble-lspace:0pt; mso-table-rspace:0pt"><tbody><tr><td class=3D"hs_padded" st=
yle=3D"border-collapse:collapse; mso-line-height-rule:exactly; font-family:=
Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-word; pa=
dding:8px 20px 10px"><div id=3D"hs_cos_wrapper_module_16376564066422" class=
=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=
=3D"color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-=
general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_cos_wrapp=
er_module_16376564066422_" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs=
_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size: inherit; l=
ine-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-type=
=3D"rich_text"><h2 style=3D"margin:0; mso-line-height-rule:exactly; text-al=
ign:center; line-height:150%; font-size:18px" align=3D"center"><span style=
=3D"color: #444444;"><a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04=
/VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK5Q4BRzQLN1m0Frc3q2SZV1-WJV7CgFvHW247nYW3TR00=
4W1J3Mbd2y_-GJW1-dWn68H1RvvN596v93-LK-JVXc1NM3vj73BW225Jqx2-QVRSV7_GqT72kgL=
TW96wxkN2GlL89W599zG26XZ8FSW3-txbB1v8vcSW8VwdFX93TP_pW6dGQPK6CtVQZW6DFkzh8X=
_W7rW3CD1cR8K_nRKW3_tkGW1CKGZfW9gX8kc38lccJW3_qdqq4GBqdPN6hvJYTMCmMKW58kC9V=
2k_LZrN8KJZ1KSwRYtW2jWk-07Dk_M_N82byMb74Yd_38My1" style=3D"mso-line-height-=
rule:exactly; text-decoration:none; color:#444444; font-weight:normal" rel=
=3D"noopener" data-hs-link-id=3D"1" target=3D"_blank">How 300 Consumers Res=
ponded to Black Friday Ads in 2021 [+Trends to Watch]</a></span></h2>
<div style=3D"mso-line-height-rule:exactly; line-height:175%">
<div dir=3D"auto" style=3D"mso-line-height-rule:exactly; line-height:175%">
<div dir=3D"auto" style=3D"mso-line-height-rule:exactly; line-height:175%">
<div dir=3D"auto" style=3D"mso-line-height-rule:exactly; line-height:175%">
<div dir=3D"auto" style=3D"mso-line-height-rule:exactly; line-height:175%">
<div dir=3D"auto" style=3D"mso-line-height-rule:exactly; line-height:175%">
<div dir=3D"auto" style=3D"mso-line-height-rule:exactly; line-height:175%">
<p style=3D"mso-line-height-rule:exactly; text-align:center; line-height:15=
0%" align=3D"center">Are consumers as eager to spend money and interact wit=
h Black Friday deals as we think? We highlight what we learned from polling=
 300+ consumers after this Black Friday. Then, we'll present a few consumer=
 behavior predictions you'll need to know about when determining your futur=
e holiday ad strategies.</p>
</div>
</div>
</div>
</div>
</div>
</div>
</div></div></div></td></tr></tbody></table>
<table role=3D"presentation" cellpadding=3D"0" cellspacing=3D"0" width=3D"1=
00%" style=3D"border-spacing:0 !important; border-collapse:collapse; mso-ta=
ble-lspace:0pt; mso-table-rspace:0pt"><tbody><tr><td class=3D"hs_padded" st=
yle=3D"border-collapse:collapse; mso-line-height-rule:exactly; font-family:=
Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-word; pa=
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=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=
=3D"color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-=
general-type=3D"widget" data-hs-cos-type=3D"module">
 =20
  <table align=3D"center" border=3D"0" cellpadding=3D"0" cellspacing=3D"0" =
role=3D"presentation" style=3D"border-spacing:0 !important; mso-table-lspac=
e:0pt; mso-table-rspace:0pt; border-collapse:separate!important">
    <tbody><tr>
        <!--[if mso]>
      <td align=3D"center" valign=3D"middle" bgcolor=3D"#00A4BD" role=3D"pr=
esentation"  valign=3D"middle" style=3D"border-radius:8px;cursor:auto;backg=
round-color:#00A4BD;padding:12px 18px;">
    <![endif]-->
    <!--[if !mso]><!-- -->
      <td align=3D"center" valign=3D"middle" bgcolor=3D"#00A4BD" role=3D"pr=
esentation" style=3D"border-collapse:collapse; mso-line-height-rule:exactly=
; font-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:=
break-word; border-radius:8px; cursor:auto; background-color:#00A4BD">
   <!--<![endif]-->
        <a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG6r0QC5=
W6qlFGs8N0S4FW6tdK5Q4BRzQLN1m0Frc3q2SZV1-WJV7CgVmgW7q7hj_7w2X8vW5y-Cdn5VD9R=
PW11RvPn5dMM8FW5GLf307h-MxcW9m3HfN96fHv1W1KlxJq63VFhsN6V74g9tdJ8qW5rcYlF2Qs=
TtFW2CH_b828zTgDW5bC5z634zZ28N7cYrlvBYYhsW44GY2y60GNXLW2zkzS-4VNYccW4cGKSw2=
RWzlGW6C9GL596hBGsW2-7WKX4TzdYlW2VSXBC1rTPNVVNVPvN26HBK7VfcWqT2fmkFLN7Zjgly=
Y2p4PW85Bk_25Bpc-1N8GT5Sd8nZQ43p5B1" target=3D"_blank" style=3D"color:#00a4=
bd; mso-line-height-rule:exactly; font-size:12px; font-family:Arial, sans-s=
erif; Margin:0; text-transform:none; text-decoration:none; padding:12px 18p=
x; display:block" data-hs-link-id=3D"2">
          <strong style=3D"color:#ffffff;font-weight:bold;text-decoration:n=
one;font-style:normal;">Read more</strong>
        </a>
      </td>
    </tr>
  </tbody></table>
</div></td></tr></tbody></table>
</div>
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    <!--[if (mso)|(IE)]></tr></table><![endif]-->
    </div>
  =20
  </div>
  <div id=3D"module_1636529009021" class=3D"hse-section" style=3D"padding-l=
eft:10px; padding-right:10px">
   =20
   =20
    <!--[if !((mso)|(IE))]><!-- -->
      <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid=
th:600px; width:100%; Margin-left:auto; Margin-right:auto; border-collapse:=
collapse; border-spacing:0; background-color:#ffffff; padding-top:10px" bgc=
olor=3D"#ffffff">
    <!--<![endif]-->
   =20
    <!--[if (mso)|(IE)]>
      <div class=3D"hse-column-container" style=3D"min-width:280px;max-widt=
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pse;border-spacing:0;">
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  <td valign=3D"top" style=3D"width:600px;padding-top:10px;">
<![endif]-->
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<div id=3D"module_1636529009021_0" class=3D"hse-column hse-size-12">
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=09
<table class=3D"hse-image-wrapper" role=3D"presentation" width=3D"100%" cel=
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llapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; color:=
#23496d; word-break:break-word; text-align:center; padding:0px; font-size:0=
px">
               =20
                    <a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04/=
VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK5Q4BRzQLN1m0Frw3q2TfV1-WJV7CgThfW6954yY5-3PGd=
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2RrdRRW2VJ7-P7PV-NvW2cHK-T5lhjnZW5l6clL2bj204Vq6RNL4KYkNGW8yYq0c1JK39h348N1=
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ial-media-video-platforms.jpeg" style=3D"outline:none; text-decoration:none=
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jpeg?upscale=3Dtrue&amp;width=3D2392&amp;upscale=3Dtrue&amp;name=3Dgo-to-so=
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               =20
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</table></div>
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00%" style=3D"border-spacing:0 !important; border-collapse:collapse; mso-ta=
ble-lspace:0pt; mso-table-rspace:0pt"><tbody><tr><td class=3D"hs_padded" st=
yle=3D"border-collapse:collapse; mso-line-height-rule:exactly; font-family:=
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er_module_16365290090062_" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs=
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ine-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-type=
=3D"rich_text"><h2 style=3D"margin:0; mso-line-height-rule:exactly; text-al=
ign:center; line-height:150%; font-size:18px" align=3D"center"><span style=
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rW1W_SKq8fqQ2-W4dhDhf2R_W17W3V3qF-14qkq5W8fqP7k7lw9nLW6krCZF7nw1LRW6sbjNd3f=
4N8XW4bXvBj38zw2nW1G1HlV2K354MVC6K2L1z_tCZW8XBqnM7cWm47W13kFTd1Jgc7fW4RsqWm=
8r9YDyVYN9hx1bg_bPW37XvB25CYKtcN7XL58hprbn4W1BWrVQ9jTD4xW937fmv203X1FW6Nrw2=
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1" style=3D"mso-line-height-rule:exactly; text-decoration:none; color:#4444=
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er" align=3D"center">Most marketers will start or continue to increase inve=
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yle=3D"border-collapse:collapse; mso-line-height-rule:exactly; font-family:=
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general-type=3D"widget" data-hs-cos-type=3D"module">
 =20
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ation:none; padding:12px 18px; display:block" data-hs-link-id=3D"2">
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y:Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-word; =
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nt-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widget=
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=09
<table class=3D"hse-image-wrapper" role=3D"presentation" width=3D"100%" cel=
lpadding=3D"0" cellspacing=3D"0" style=3D"border-spacing:0 !important; bord=
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llapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; color:=
#23496d; word-break:break-word; text-align:center; padding:0px; font-size:0=
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VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK5Q4BRzQLN1m0Frc3q2SZV1-WJV7CgR1JW2PP_Rr7Mx6Zh=
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;name=3DSales%20process%20stages.jpg" style=3D"outline:none; text-decoratio=
n:none; -ms-interpolation-mode:bicubic; border:none; max-width:100%; font-s=
ize:16px" width=3D"600" align=3D"middle" class=3D"stretch-on-mobile" srcset=
=3D"https://www.hubspot.com/hs-fs/hubfs/Sales%20process%20stages.jpg?upscal=
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s.jpg?upscale=3Dtrue&amp;width=3D2400&amp;upscale=3Dtrue&amp;name=3DSales%2=
0process%20stages.jpg 1200w" sizes=3D"(max-width: 600px) 100vw, 600px">
               =20
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               =20
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00%" style=3D"border-spacing:0 !important; border-collapse:collapse; mso-ta=
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yle=3D"border-collapse:collapse; mso-line-height-rule:exactly; font-family:=
Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-word; pa=
dding:10px 20px"><div id=3D"hs_cos_wrapper_module_16225630590449" class=3D"=
hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"c=
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al-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_cos_wrapper_mo=
dule_16225630590449_" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_=
wrapper_type_rich_text" style=3D"color: inherit; font-size: inherit; line-h=
eight: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-type=3D"ri=
ch_text"><h3 style=3D"margin:0; mso-line-height-rule:exactly; font-size:18p=
x; line-height:150%; text-align:center" align=3D"center"><span style=3D"col=
or: #444444;"><a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG=
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msq6LGmlSW1VDqq95bx29vW1gYcmQ24JHc2W58Jgxg4jhkGBW66PtMH32_YVLW28KD-n28py9wW=
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pener" data-hs-link-id=3D"1" target=3D"_blank">VIDEO: How to Build Processe=
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er who focuses on ABM or sales-marketing alignment, or sales rep, knowing y=
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Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-word; pa=
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 =20
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role=3D"presentation" style=3D"border-spacing:0 !important; mso-table-lspac=
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; mso-line-height-rule:exactly; font-size:12px; font-family:Arial, sans-ser=
if; Margin:0; text-transform:none; text-decoration:none; padding:12px 18px;=
 display:block" data-hs-link-id=3D"2">
          <strong style=3D"color:#ffffff;font-weight:bold;text-decoration:n=
one;font-style:normal;">Watch now</strong>
        </a>
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    </tr>
  </tbody></table>
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</div>
<!--[if gte mso 9]></table><![endif]-->
<!--[if (mso)|(IE)]></td><![endif]-->
    <!--[if (mso)|(IE)]></tr></table><![endif]-->
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  =20
  </div>
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eft:10px; padding-right:10px">
   =20
   =20
    <!--[if !((mso)|(IE))]><!-- -->
      <div class=3D"hse-column-container" style=3D"min-width:280px; max-wid=
th:600px; width:100%; Margin-left:auto; Margin-right:auto; border-collapse:=
collapse; border-spacing:0; background-color:#ffffff; padding-top:8px" bgco=
lor=3D"#ffffff">
    <!--<![endif]-->
   =20
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      <div class=3D"hse-column-container" style=3D"min-width:280px;max-widt=
h:600px;width:100%;Margin-left:auto;Margin-right:auto;border-collapse:colla=
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<!--[if gte mso 9]>
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ace:0pt;width:600px">
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hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=3D"color: inherit; =
font-size: inherit; line-height: inherit;" data-hs-cos-general-type=3D"widg=
et" data-hs-cos-type=3D"module">
=09
<table class=3D"hse-image-wrapper" role=3D"presentation" width=3D"100%" cel=
lpadding=3D"0" cellspacing=3D"0" style=3D"border-spacing:0 !important; bord=
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llapse; mso-line-height-rule:exactly; font-family:Arial, sans-serif; color:=
#23496d; word-break:break-word; text-align:center; padding:0px; font-size:0=
px">
               =20
                    <a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04/=
VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK5Q4BRzQLN1m0Frw3q2TfV1-WJV7Cg-mVW1dnxsz34CC4t=
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a-hs-link-id=3D"0">
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now where target audience lives" src=3D"https://www.hubspot.com/hs-fs/hubfs=
/marketer%20reviews%20social%20media%20demographics%20to%20know%20where%20t=
arget%20audience%20lives.jpeg?width=3D1200&amp;upscale=3Dtrue&amp;name=3Dma=
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s-interpolation-mode:bicubic; border:none; max-width:100%; font-size:16px" =
width=3D"600" align=3D"middle" srcset=3D"https://www.hubspot.com/hs-fs/hubf=
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om/hs-fs/hubfs/marketer%20reviews%20social%20media%20demographics%20to%20kn=
ow%20where%20target%20audience%20lives.jpeg?upscale=3Dtrue&amp;width=3D2400=
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               =20
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00%" style=3D"border-spacing:0 !important; border-collapse:collapse; mso-ta=
ble-lspace:0pt; mso-table-rspace:0pt"><tbody><tr><td class=3D"hs_padded" st=
yle=3D"border-collapse:collapse; mso-line-height-rule:exactly; font-family:=
Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-word; pa=
dding:8px 20px 10px"><div id=3D"hs_cos_wrapper_module_16365292930485" class=
=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=
=3D"color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-=
general-type=3D"widget" data-hs-cos-type=3D"module"><div id=3D"hs_cos_wrapp=
er_module_16365292930485_" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs=
_cos_wrapper_type_rich_text" style=3D"color: inherit; font-size: inherit; l=
ine-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-type=
=3D"rich_text"><h2 style=3D"margin:0; mso-line-height-rule:exactly; text-al=
ign:center; line-height:150%; font-size:18px" align=3D"center"><span style=
=3D"color: #444444;"><a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04=
/VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK5Q4BRzQLN1m0Frw3q2TfV1-WJV7CgT0RW4BCQ_c5f3VY=
BW8f4V7q87_ClJVv6nsG85LsmtW2ckp007C6R0gN3-czyTq5t8lW4J3hY51j85c7W3xHT9R2stM=
lxW8n5hNF4nb-v7W1RrQTk8sdvLtW6vjJPK2J-My7W1yzffH1WcbMDN7fQFQMhv37CVSlMxR7WS=
89FW7bgdJT6MbnkQW5fhtJK3-gjPKW7SYyKJ2mY7rtW4Fl_Mj4pzzPhW66RSqd8jW-hrW2_1004=
34zytFN303vLCr4SqFVQR_Ld2tktrFW2zm1c49kC3rlW8HjN7D7Gk1f9W24512j9dltCq3hjg1"=
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; font-weight:normal" rel=3D"noopener" data-hs-link-id=3D"1" target=3D"_bla=
nk">Social Media Demographics in 2022: What Marketers Need to Know</a></spa=
n></h2>
<div style=3D"mso-line-height-rule:exactly; line-height:175%">
<div dir=3D"auto" style=3D"mso-line-height-rule:exactly; line-height:175%">
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<p style=3D"mso-line-height-rule:exactly; text-align:center; line-height:15=
0%" align=3D"center">Want to know where your target audience lives online? =
Discover the who, what, and where of social media users in 2022.</p>
</div>
</div>
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00%" style=3D"border-spacing:0 !important; border-collapse:collapse; mso-ta=
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yle=3D"border-collapse:collapse; mso-line-height-rule:exactly; font-family:=
Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-word; pa=
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general-type=3D"widget" data-hs-cos-type=3D"module">
 =20
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role=3D"presentation" style=3D"border-spacing:0 !important; mso-table-lspac=
e:0pt; mso-table-rspace:0pt; border-collapse:separate!important">
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round-color:#00A4BD;padding:12px 18px;">
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esentation" style=3D"border-collapse:collapse; mso-line-height-rule:exactly=
; font-family:Arial, sans-serif; font-size:15px; color:#23496d; word-break:=
break-word; border-radius:8px; cursor:auto; background-color:#00A4BD">
   <!--<![endif]-->
        <a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG6r0QC5=
W6qlFGs8N0S4FW6tdK5Q4BRzQLN1m0Frw3q2TfV1-WJV7CgZVXW6cS4Wr8rMKD1Vqvd962RRdkc=
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Kk-V_m0zt8NFLfJW8d6-Px4V45zMW5TVpbm2KF9vdN99kY4jlK1NGW7w_k4l4M1HD8Mn6t_f6L3=
_CW1WcTZV1gyfRcW78FK3b2B84cxW4Y_w1d6cS2WyW65NXXY47bXNK3cWF1" target=3D"_bla=
nk" style=3D"color:#00a4bd; mso-line-height-rule:exactly; font-size:12px; f=
ont-family:Arial, sans-serif; Margin:0; text-transform:none; text-decoratio=
n:none; padding:12px 18px; display:block" data-hs-link-id=3D"2">
          <strong style=3D"color:#ffffff;font-weight:bold;text-decoration:n=
one;font-style:normal;">Read more</strong>
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<![endif]-->
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et" data-hs-cos-type=3D"module">
=09
<table class=3D"hse-image-wrapper" role=3D"presentation" width=3D"100%" cel=
lpadding=3D"0" cellspacing=3D"0" style=3D"border-spacing:0 !important; bord=
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                <img alt=3D"a marketer at Hunter aims to gain mentions thro=
ugh strategies she uses on her laptop" src=3D"https://www.hubspot.com/hs-fs=
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0strategies%20she%20uses%20on%20her%20laptop.png?width=3D1200&amp;upscale=
=3Dtrue&amp;name=3Da%20marketer%20at%20Hunter%20aims%20to%20gain%20mentions=
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ine:none; text-decoration:none; -ms-interpolation-mode:bicubic; border:none=
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https://www.hubspot.com/hs-fs/hubfs/a%20marketer%20at%20Hunter%20aims%20to%=
20gain%20mentions%20through%20strategies%20she%20uses%20on%20her%20laptop.p=
ng?upscale=3Dtrue&amp;width=3D1200&amp;upscale=3Dtrue&amp;name=3Da%20market=
er%20at%20Hunter%20aims%20to%20gain%20mentions%20through%20strategies%20she=
%20uses%20on%20her%20laptop.png 600w, https://www.hubspot.com/hs-fs/hubfs/a=
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p;upscale=3Dtrue&amp;name=3Da%20marketer%20at%20Hunter%20aims%20to%20gain%2=
0mentions%20through%20strategies%20she%20uses%20on%20her%20laptop.png 1200w=
" sizes=3D"(max-width: 600px) 100vw, 600px">
               =20
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               =20
            </td>
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00%" style=3D"border-spacing:0 !important; border-collapse:collapse; mso-ta=
ble-lspace:0pt; mso-table-rspace:0pt"><tbody><tr><td class=3D"hs_padded" st=
yle=3D"border-collapse:collapse; mso-line-height-rule:exactly; font-family:=
Arial, sans-serif; font-size:15px; color:#23496d; word-break:break-word; pa=
dding:8px 20px 10px"><div id=3D"hs_cos_wrapper_module_16383551963692" class=
=3D"hs_cos_wrapper hs_cos_wrapper_widget hs_cos_wrapper_type_module" style=
=3D"color: inherit; font-size: inherit; line-height: inherit;" data-hs-cos-=
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er_module_16383551963692_" class=3D"hs_cos_wrapper hs_cos_wrapper_widget hs=
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ine-height: inherit;" data-hs-cos-general-type=3D"widget" data-hs-cos-type=
=3D"rich_text"><h2 style=3D"margin:0; mso-line-height-rule:exactly; text-al=
ign:center; line-height:150%; font-size:18px" align=3D"center"><span style=
=3D"color: #444444;"><a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04=
/VXfDpG6r0QC5W6qlFGs8N0S4FW6tdK5Q4BRzQLN1m0FrQ3q2TyV1-WJV7CgH5kW3456lN8vdjy=
JW2ZdVX43z5m-mW7TjrRW8l3JxYW1sRBFJ5PWQgvW4qSQ396CSDG9W4v66w63B6ZmtW6njR2B43=
MHs_N6C4DtXCRrjJW4mcBhH5LGzS0W1kPjH_3G6PcCW76trzF5-25zjVGBllJ91Q1rQN2PQmd--=
3Xj9W273Hy54dwhxyVzLkhj1Crs4YW51Rw2-6MktyTW2vyydc8nsggwW52tJ136tt-ZLW1fqZJz=
3VpGDkW7yp6yM7_m5T7W6m3R2d7qqyHVW4F61ZQ7W2ygDVh9scl4CzqfpW6jCrvM1VqPcDW6xnf=
7472sZZbW48kfRg3-nH3Y32l61" style=3D"mso-line-height-rule:exactly; text-dec=
oration:none; color:#444444; font-weight:normal" rel=3D"noopener" data-hs-l=
ink-id=3D"1" target=3D"_blank">How Hunter Got 100+ Mentions in 3 Months Wit=
h Cold Outreach</a></span></h2>
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<p style=3D"mso-line-height-rule:exactly; text-align:center; line-height:15=
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general-type=3D"widget" data-hs-cos-type=3D"module">
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        <a href=3D"https://www.hubspot.com/e3t/Btc/41+113/8-04/VXfDpG6r0QC5=
W6qlFGs8N0S4FW6tdK5Q4BRzQLN1m0Frw3q2TfV1-WJV7CgPY_N7XRcfl8TcQYW1PY0T19l5pxs=
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one;font-style:normal;">Read more</strong>
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nt-family:Arial, sans-serif; font-size:12px; line-height:135%; color:#23496=
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                  HubSpot, 25 1st St., Cambridge, MA 02141, USA, 888-482-77=
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